Events

Course description:

Thursday, May 14 @ 9 am

In a digital age, the ability to create and measure marketing campaigns has grown by leaps and bounds. While traditional media advertising requires lots of upfront cash and no guarantee of results, Google Ads presents an easy way for you to start advertising right now, measure results, and scale up or down as you see fit.

Join us for a 1-hour session as we dive in to Google Ads, how it works, and how you can use it to start driving business immediately.

Syllabus

During this session, we’ll discuss

• • How Google Ads works, and how to set it up
  • The different types of campaigns you can use, and when to use them
  • Keyword research, it’s importance, and how to do it
  • How to create your first campaign and how to write ads
  • How to measure your success, and make alterations to your campaign